“I know all those words, but that sentence makes no sense to me.” ― Matt Groening
I am a strong believer in writing in a way that captures both the essence and the vibe of the message that needs communicating. Content must consider the capabilities and limitations of the intended readers and should always be a pleasure to read. Text, any text, must grab the reader and entice them to continue reading. If we fail to accomplish that, your message gets lost in translation and your goals are never met.
For proof reading my skills in predicting foreseeable use problems qualifies me to not only assess the accuracy and readability of your text, but also to identify areas open to interpretation mistakes due to ambiguous meaning or lack of clarity. My writing and proofreading experiences include reviewing and redacting User manuals, Instructions For Use (IFU), Training materials, Training videos. Manufacturing documents, Regulatory documents, Patents, Risk management documents, and more.
I am a people person and always approach content from the perspective of the type of persons who are intended to read and understand the message. I believe communication needs to be captivating yet kept simple, and conform to one basic rule: THE RECEIVER OF THE MESSAGE DETERMINES IF THE MESSAGE HAS BEEN DELIVERED or, in the words of George Bernard Shaw: -The single biggest problem in communication is the illusion that it has taken place –
Your website is a powerful means of communicating with your users or customers. I am not a graphical designer but do know how to build a website and get it noticed by your target audience. My experience with WordPress, Elementor pro and WooCommerce, combined with skills in Writing, Translating, Customer needs, Journey mapping and Usability testing allow me to help you create the right websie for you.
" Get in touch with me to discuss if, and how I can help you with finding the right words, and the right tone, to ensure your message is received by your target audience(s). "